White label AI visibility for agencies, UK
Helping agencies make their clients visible when customers search with AI.
Your clients' customers are already asking ChatGPT, Gemini and Perplexity who to trust, and most agencies cannot answer that yet. Partner with me and you can, under your own brand. Not an agency? You can work with me direct.
Working with
Your business needs three foundations.
People search in three ways now: Google, answer engines, and AI chatbots. Most businesses are built for the first and invisible to the other two.
Search Engine Optimisation
Traditional Google visibility. Making sure your website can be properly understood and indexed by search engines. Read more about SEO.
Answer Engine Optimisation
Structuring your content so search engines can confidently surface direct answers, not just a list of links. Read more about AEO.
Generative Engine Optimisation
Helping AI systems understand, trust and cite your business when people ask for recommendations. Read more about GEO.
These are not separate activities. They work together. The strongest AI visibility comes from combining all three.
When someone asks AI, you want to be the answer.
Buyers are asking ChatGPT, Gemini and Perplexity who to trust, and acting on the names they get back. If you are not the name, a competitor is. I make sure it is you, or your client.
This site is the work,
not a brochure about it.
Everything I would build or fix for you is already running here: hand-coded, fast, and structured for AI search. Judge the method by the thing you are reading it on.
- ✓Custom Next.js application, hand-coded and deployed to Vercel via GitHub
- ✓100/100 PageSpeed target on desktop across all four categories
- ✓SEO, AEO and GEO structure built into every page from the first line of code
- ✓Schema markup AI can read: Person, ProfessionalService, Service and FAQPage
- ✓GDPR-compliant cookie consent with Google Consent Mode v2
- ✓Mobile-first, accessible layout designed to be easy to read and act on
A clear path,
from finding out to fixing it.
Start free to see where you stand. Go deeper to understand why. Keep watch month to month. Or have the whole thing done for you.
See where you show up when buyers ask AI.
Get a free, personally reviewed snapshot of where your business is named across ChatGPT, Gemini and Perplexity, and exactly what to fix first. No cost, no obligation.
- ✓Your AI Visibility Score, at a glance
- ✓An engine-by-engine read across ChatGPT, Gemini and Perplexity
- ✓A prioritised list of the first fixes to make
A decade making businesses clear, now with AI.
I spent about ten years helping businesses become clear and credible online, across content marketing and PR. AI search is simply the next place that work happens, and most businesses are invisible there right now.
I was diagnosed AuDHD in my thirties, so I build everything to be simple, clear and jargon-free, the way I need it myself. That is exactly what makes a site both people and AI can understand.
Real numbers, measured the same way every time.
I run a fixed set of real customer questions through ChatGPT, Gemini and Perplexity each month, directly through their APIs, and record where you appear and where a competitor does instead. Same questions, same models, so the change month to month is real.
I measure the three engines that offer a public, grounded web-search API: ChatGPT, Gemini and Perplexity. That is what makes a same-questions-every-month comparison reliable. Google AI Overviews and traditional Google search are tracked separately as presence over time, because Google personalises results and no one can reproduce them perfectly. For those, I treat the numbers as a trend, not a guarantee.
Your free Snapshot runs on each provider's fast model, which is what keeps it free and quick to turn around. The deeper reasoning models do the heavier thinking in the paid Audit and Monitoring, where that extra depth earns its cost.
The goal is steady, measurable improvement, tracked the same way every month so you can see it move.
Frequently Asked Questions
What does an AI Visibility Specialist do?
An AI Visibility Specialist helps your business get found when customers search using AI tools. I check where you currently appear across ChatGPT, Gemini, Perplexity, Google AI Overviews and traditional Google search, work out why you are or are not showing up, and either give you a plan to fix it or do the work for you.
How is AI visibility different from SEO?
SEO gets your website ranking in Google's list of blue links. AI visibility is about being named and cited inside the written answers that tools like ChatGPT, Gemini and Perplexity give when someone asks for a recommendation. A site can rank well on Google and still be completely invisible to AI. The two overlap, but most businesses have only ever been built for the first.
Can AI tools really recommend businesses?
Yes. When someone asks ChatGPT or Perplexity who the best provider in their area is, these tools name specific businesses. The question is whether yours is one of them. Around 45% of people now use AI to find services, up from 6% a year ago, yet AI tools name only a small fraction of the businesses that exist. The free Snapshot shows you where you stand.
Do I need a new website?
Not always. Many improvements can be made to the website you already have. The Audit tells you honestly whether a rebuild is worth it for your situation, rather than assuming one.
How long does it take to see improvements?
It varies. Some changes show up in AI answers within weeks, others take a few months as the models update and your authority builds. No honest consultant can promise a fixed timeline or guaranteed placement, because the platforms control how and when they refresh. The goal is measurable improvement tracked over time, not a one-off spike.
Can you implement everything for me?
Yes. The AI Visibility Implementation service means I do the work: website restructuring, content, technical improvements, schema and AI discoverability fixes. You approve the direction and get the results, without the learning curve.
How much does it cost to get found by AI?
It starts free. The AI Visibility Snapshot is free, the Audit is £650, Monitoring is £150 a month, and done-for-you Implementation starts from £2,500. Most people begin with the free Snapshot to see where they stand, then choose the step that fits. You can see what each one includes on the services page.
How do I know if my business shows up in ChatGPT?
Open ChatGPT or Perplexity and ask it to recommend a provider in your category and area, the way a customer would. If your business is not named, you are invisible to that search. The free AI Visibility Snapshot does this properly across ChatGPT, Gemini and Perplexity and shows you exactly where you appear and where a competitor does instead.
Where are you based, and do you work with businesses outside the UK?
I am based in Eastbourne in the UK and work with clients across the UK, the US and beyond. AI visibility is not tied to one location, so the work is the same wherever you are. Everything runs remotely, over a call and shared documents.
Find out where you stand, for free.
The free AI Visibility Snapshot shows you where your business appears, and where it does not, across the main AI search tools. Or book a call and we will work out the right starting point together.